2022 Events:

Indie Shoot Outs
- 6.26.22 SEAGER MARINE
- August 2022 TBD
2022 Bridal Shows
- 07.13 @ HILLCREST ESTATE / PAVILLION, NY
- 08.03 @ MARCY CASINO / BUFFALO, NY
- 09.21 @ SENECA RIDGE / GENEVA, NY

Our events are the BEST way to make the most of your membership this upcoming year. Here is where hundreds of brides and grooms are experiencing all that we have to offer IRL… or… on the screen! Investing in presenting your business to our eager couples in the fun, laid back atmosphere that we create is a sure-fire way to turn heads. Register for our upcoming events here! Read on below for the event details and vendor terms!

Indie Shoot Outs:

CREATE | MINGLE | SHOOT

⚡️MEMBERS ONLY – REGISTER HERE!

The Indie Shoot Outs are collaborative, large group styled shoots designed to provide the opportunity for all vendors to create while deepening their connections to those in our member community. They will take place 3 times throughout the year. Indie Weddings will set the theme and create the mood board. These shoots will be:

Inclusive of all races, genders and cultures
On the cutting edge for newness and inspiration

We’ll build a deeply connected and fortified local vendor community by showcasing our collective strengths and innovative ideas. My objective with this concept is to honor various cultures and beliefs through a creative, modernized interpretation where we can redefine wedding traditions to inspire our community of engaged couples.

2022 Dates:

Monday, June 26th @ Seager Marine in Canandaigua
TBD August, 2022 @ Buffalo

Elegantly Electric Marina Wedding

Monday, June 26th @ Seager Marine : REGISTER HERE

Styled shoot on a boat? UM. YES PLEASE. Jennifer at Seager Marine has a lot of exciting updates to showcase, but she’s most excited about having the creative Indie gang pull together an awe-inspiring shoot under the canopy of the boat slip and on a boat!
The shoot will include:

A ceremony space under the metal frame of the boat slip
A party pontoon
Upper deck area for table setting, picnic, flat lays, etc

Core Concepts: Experiential Wedding Events / Intimate, Meaningful Gatherings

Keeping with our motto of redesigning wedding traditions, we want to encourage couples to indulge in experiences at their weddings. Turn the wedding into a weekend event to spend more time with the people that you love. Providing couples with a unique opportunity to say “I do” under a gorgeous canopy of flowers or decor ON AN ACTUAL BOAT that they can then ride around in?! Sold.
We’re going elegant and relaxed, but not overtly nautical. Any incorporation of nautical style items should be elevated and new.
Dig into the meaning of charting the stars on your journey into marriage.

Key Colors and Accents

Spicy, warm neutrals with pops of shocking, pearlescent brights
Warm tones of terracotta and muted citron with classic tonal neutrals of tans and linens
Opal hues and bright, soft blue, pink and pearl

Additional details: colors, shine, texture, nautical star mapping, shells

Shooting and posing inspo: relaxed elegance

The board above are images of the actual space at Seager Marine (on the left) with inspirational images and an example of the pontoon style boat.

A Block Party Wedding – August TBD

Scouting date and location! Any ideas – reach out!
Perfect shoot for all vehicles and outdoor fun.
Hoping to include bridal party and friends here.

Membership levels dictate vendor participation:

Base = 1 Shoot Out
Core = 2 Shoot Outs

Vendor Details and Event Terms

Please find all necessary information for our events below. Please be sure to thoroughly read all information. You are liable for understanding this information & ensuring you are properly following all event guidelines. Please let us know right away if you have any questions! Register right here!

Events are first come, first served.
We cap the categories based on the total number of vendors we can fit to ensure everyone has a chance to really shine.
Vendor Contract & payment are due 30 DAYS PRIOR to the event date in order to reserve your spot!
- We need one contract per calendar year for the events you participate in.
- Invoices are sent electronically. Priority is extended to those vendors who pay their booth fees first.
- If we do not have either the payment by the due date, vendor will forfeit their place and the booth space will be given to the next vendor on the wait list.
- Vendor booths are non-refundable, but will be credited toward a future event or other services that Upstate Indie Weddings offers.
Events are open to members and non-member businesses. Members receive first choice in registering and priority placement, as well as a discounted rate. Event rates are as follows (* indicates non-member rate)
- Service Provider Booths $350 / *$550
- Handmade Vendor Booths $275 / *$475
- Digital Ad add-on $50 (for members only)
  - Each booth rate includes the following:
    - Roughly 6′ squared booth space
    - No guarantee for table, chairs or linens. Each venue offers different amenities, so please know that you made be required to bring your own 6′ or smaller table.
    - Digital and print promotions the month leading before the event
    - Professional photos of your booth and you at the event
    - Leads list
    - Each vendor is required to offer a giveaway item valued of at least $50. See details below.

2021 and prior pricing for Sunday, large scale weekend events:

Service Provider Booths $550 / *750
- + $450 for double booth space
Handmade Vendor Booths $350 / *550
- + $250 for double booth space

Indie Weddings Promotions

All members who participate in the events receive additional promotions before and after the event including:

- - Business listing in the event pages of the website
  - Business listing in the Facebook event page
  - Social media posts:
    - Facebook event page
    - Instagram Feed + Stories
    - Facebook
  - Instagram Live interviews add-ons available
  - Blog post introducing the vendor line up
  - Newsletter
  - Post-show wrap up blog post
  - Event photo album on Facebook

Vendor Promotions

SPREAD THE WORD! Make sure you share the Facebook event pages below if you’re attending, and get involved! You are allowed to post in the Facebook event pages and tag us like crazy! Let’s make that algorithm work for us by tagging the hell out of each other and the events!
- DOWNLOAD EVENT GRAPHICS HERE
- Social Media Tags:
  @upstateindieweddings
  #partyonbrides #partyongrooms #buffaloindieweddings #rochesterindieweddings #buffalowedding #buffalobrides #rochesterwedding #rochesterbrides
INVITE YOUR CLIENTS! Information and tickets can be purchased through any of these links:
- WEBSITE: https://upstateindieweddings.com/events/
- FACEBOOK EVENT PAGE:
- TICKET SALES:
SCHEDULE GIVEAWAYS to excite your guests!

All vendors are required to offer a raffle item valued at $50 or more for the event.
Guests will be able to enter the giveaways by dropping raffle tickets into the vessel AT YOUR BOOTH that you are responsible for providing.
You are responsible for choosing and altering the winners. We recommend posting the winners on social media, and of course, emailing the leads list!

Advertise that your business is a part of the show & invite prospects! Before the bridal show, email your client and vendor contacts to let them know that you will be on display. Invite potential clients and consider telling them that you will have a special gift waiting for them at your booth.
Bring helpers to lend a hand setting up and tearing down! This event is extremely tight on space, being that we can only have 200 people in the space at one time. This means you won’t be able to have an assistant at your booth with you, unfortunately. We are prioritizing the bride and groom guest count.
After the show, email or call all interested guests! You will receive a list of all attendees which you can do a mass mailing to, but it is especially important to follow-up with the guests that expressed interest in your business and visited your booth. Also be sure to follow-up with the other vendors you connected with! Reach out to within 1-5 business days after the event; the sooner, the better because you will still be fresh in their minds.
Do not, under any circumstances, share this leads list with anyone else!
Please be mindful of the guests privacy and refrain from inundating them with emails and offers. This also includes your mailing lists – it’s better to ask and encourage them to sign up on their own!
Good ideas
- Invite them to where else you will be this Engagement season (i.e. other events, happenings around town, performances, etc.) so they can see, sample and experience your offerings again.
- Offer them a special discount, upgrade or giveaway!
- Sharing sneak peeks of new projects or ideas first!
- Use engaging and personalized email subjects when possible.